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HIFIVE is a pioneering NIL (Name, Image, and Likeness) platform that connects college athletes with brands and other opportunities to earn from their personal brand. They offer a range of services for both athletes and brands, such as detailed player brand profiles, customized campaigns, 1:1 strategy calls, flexible deal structures, and assistance in increasing social following. HIFIVE aims to create mutually beneficial partnerships between athletes and brands.
HIFIVE faced multiple challenges with their previous website, including an unappealing design, cumbersome navigation, and ineffective lead generation tactics. Recognizing the need for a complete website overhaul, they sought a fresh and clean design, an intuitive lead generation flow, and a robust backend system to manage leads efficiently.
We addressed HIFIVE's challenges by delivering an all-encompassing website redesign that significantly enhanced both user experience and visual appeal. Moreover, we devised a brand-new lead generation flow tailored to the needs of both brands and athletes seeking collaboration with HIFIVE. When a lead is captured through the updated website, they are systematically organized, tagged, and funneled through a series of automations, such as team notifications and automated messages sent to the lead, outlining the subsequent steps in the process. This streamlined backend system not only optimized HIFIVE's lead management but also contributed to a remarkable 58% increase in lead generation.
"Partnering with Alec, and the entire Aspyre team has been a real game-changer for HIFIVE. They genuinely took the time to understand our needs, and with their expertise, they transformed our website and backend system to levels we couldn't have imagined. They didn't just give the design a facelift; they also developed and implemented a powerful backend system that streamlined our lead capturing and management process. Since adopting these improvements, we've experienced a significant 58% increase in lead generation. The 1Creative team is not only knowledgeable but also relatable and truly dedicated to understanding their clients' challenges and objectives. Our collaboration with them has been nothing short of remarkable, and I highly recommend their services."
